Your data, your rules

Privacy policy

Last updated: June 2026

Your data stays yours.

We do not sell your personal information. We do not sell your health information. We do not rent your information to advertisers. We do not share your information with third parties for advertising purposes without your explicit consent.

1. Introduction

Welcome to LunaFlow.

LunaFlow is a women's wellness and lifecycle application designed to support users through various stages of life, including cycle tracking, trying to conceive (TTC), pregnancy, postpartum recovery, infant development, and perimenopause.

We believe your personal information belongs to you.

We are committed to protecting your privacy and handling your information responsibly, transparently, and in accordance with Australian privacy laws.

This Privacy Policy explains:

By using LunaFlow, you agree to the collection and handling of information described in this Privacy Policy.

2. Our Privacy Commitment

LunaFlow is built around a simple principle:

Your data stays yours.

We do not sell your personal information.

We do not sell your health information.

We do not rent your information to advertisers.

We do not share your information with third parties for advertising purposes without your explicit consent.

3. Information We Collect

Account Information

When you create an account we may collect:

Wellness and Health Information

Depending on the features you use, we may collect:

This information may be considered sensitive health information under Australian privacy law.

Device Information

We may collect:

Beta Feedback

If you submit feedback, we may collect:

4. Why We Collect Information

We collect information to:

We only collect information reasonably necessary to provide our services.

By using LunaFlow and providing information to us, you consent to the collection, storage, use, and disclosure of your information as described in this Privacy Policy.

Where required by law, we will seek additional consent before collecting or using sensitive information. Sensitive health information generally requires consent unless a legal exception applies.

You may withdraw consent at any time by contacting us or deleting your account, subject to legal and operational requirements.

6. How We Use Your Information

We may use your information to:

We do not use your health information to build advertising profiles.

7. Data Storage and Security

We take reasonable steps to protect your information from:

Security measures may include:

No internet-based service can guarantee absolute security, but we strive to maintain industry-standard protections.

8. Data Sharing

We may disclose information to trusted service providers who help us operate LunaFlow, including:

These providers may only access information necessary to perform services on our behalf.

We do not sell your personal information.

We do not sell your health information.

9. International Data Transfers

Some service providers may store or process data outside Australia.

Where this occurs, we take reasonable steps to ensure information is handled in accordance with applicable privacy obligations and industry security standards.

We will update this policy if our international data handling practices change. Transparency around overseas disclosures is an important privacy requirement.

10. Subscription Services

LunaFlow+ subscriptions may be processed through:

Subscription providers may process payment information directly.

LunaFlow does not store your full payment card information.

11. Analytics and Diagnostics

We may collect limited analytics and diagnostic information to:

Where possible, analytics are anonymised or aggregated.

12. Accessing and Correcting Information

You may request access to personal information we hold about you.

You may also request correction of inaccurate information.

Requests can be submitted through our support channels.

We will respond within a reasonable period and in accordance with applicable laws. Australian privacy guidance generally recognises rights of access and correction.

13. Data Retention

We retain information only for as long as reasonably necessary to:

When information is no longer required, we will take reasonable steps to delete or de-identify it.

14. Children's Privacy

LunaFlow is intended for adults and older teenagers capable of managing their own wellness information.

Parents or guardians should supervise use where required by law.

15. Account Deletion

You may request deletion of your account and associated personal information.

Where legally permitted, we will delete or de-identify your information within a reasonable timeframe.

Certain records may be retained where required for legal, regulatory, security, or operational purposes.

16. Privacy Complaints

If you believe we have breached your privacy, please contact us first so we can investigate and resolve the issue.

We will respond within a reasonable period.

If you are not satisfied with our response, you may contact the Office of the Australian Information Commissioner (OAIC).

17. Changes to This Policy

We may update this Privacy Policy from time to time.

When significant changes occur, we will notify users through the app or by other appropriate means.

The latest version will always be available within LunaFlow.

18. Contact Us

For privacy enquiries, data access requests, correction requests, or privacy complaints:

Email: privacy@luna-flow.com

Support: support@luna-flow.com